Hitch a ride with +27 Advertising and its inventive new Love 2.0 campaign for Discovery Insure

Posted: May 19, 2016
+27 Advertising Races onto Screens with a Humorous Parody of South Africans’ Love for Their Cars

adrianAn innovative creative, Adrian Miller’s career has seen him drive change in large agencies from Lowe Kuala Lumpur, Saatchi & Saatchi Malaysia, and JWT Delhi. His career grew exponentially as he raked in countless agency awards, from four ‘Agency of the Year’ titles, Top 10 Gunn Report awards, multiple Gold, Silver and Bronze Lions at Cannes, Gold awards at The One Show, Clio Awards, AdFest, Spikes Asia and London International Awards. He has been a judge at Cannes, Clio, D&AD, AWARD, Adfest, and Spikes and has served as chairman at the South African Loerie Awards.

His work is highly regarded globally, so much so he sat on the worldwide creative boards for both Lowe and JWT.



prenPrenneven Govender has developed a well-rounded skill set from a career path spanning from radio to TV production. From his early days at TBWA\Hunt Lascaris to The Jupiter Drawing Room and later Velocity Films, his strategic and creative input provided his teams with a keen insight and understanding of advertising that went beyond the realm of production.

As one of South Africa’s youngest black commercial producers, he has produced numerous local and international commercials, acquiring a plethora of awards under the Producer title along the way. During his tenure at Velocity Films he was nominated to serve as an Exco member of the Commercial Producers Association of South Africa for two consecutive years running.

During his advertising career Prenneven has worked with a host of local and international clients such as Nestle, Coca-Cola, Unilever, Discovery, Standard Bank, MTN, Tiger Brands, Nedbank, Reckitt Benckiser, ABSA and Edcon to name but a few. His extensive advertising background and project management experience in commercials production has translated into a through-the-line operations offering for clients seeking traditional and alternative media advertising content.

An expert in account services, branding, digital marketing, creative strategy and integrated marketing, Claudia Adamo’s career has spanned more than decade across large corporations from Pick ‘n Pay to Edgars, and even more recently Lowe and Partners.


claudiaClaudia has shown the ability to adjust and succeed in varying business climates, and even her beginnings in the industry were less than unassuming with her first role being that of a Business Director at 4D Euro RSCG, where she was appointed to the Executive Management Committee (EXCO) at the age of 27; the company’s youngest EXCO member to date.

Add to that, the young luminary was nominated as one of the “Top 200 Young South Africans to take to lunch” back in 2011, and was twice nominated for the prestigious New Broom Award in Ad Focus for outstanding achievements by an individual under 30. .”

Claudia believes that being part of a smaller team allows greater success in securing and remaining true to an agency’s culture – communication, collaboration and teamwork often work better in smaller environments. For her, flexibility within an agency is crucial. “It’s a vital ingredient in growing fresh and new ideas. And, ideas have the power to change the world; the way we think and the way we behave. They are the very reason I got into this industry to begin with.”