Company News Feed
On Thursday last week, HOT 91.9 FM called on listeners to help the Benoni SPCA after their vehicle was involved in a car accident, leaving it beyond repair. Fortunately, the driver of the vehicle was not hurt in the accident. Mortimer Harvey, an independent marketing and communications agency in Johannesburg, and Mark White Nissan came to the rescue.
Our second issue of Love Your Home magazine for Builders/Massbuild is out. Timed to maximise the Christmas rush, it’s a Festive Edition and ties in perfectly with the myriad Christmas specials the retailer is offering.
Bruce Anderson has been selected to be a judge at the D&AD awards. In keeping with tradition, the D&AD Awards will be judged by some of the international creative communities’ highest profile members.
Hellocomputer made its Financial Mail Adfocus Awards debut this week when it was called to the stage after being named ‘Digital Agency of the Year 2014’.
A new television commercial from FCB Joburg for Adcock Ingram’s brand, Panado, is tugging at the heart strings of South Africa’s mothers and fathers.
Coca-Cola South Africa and FCB Joburg are once again in the news, thanks to their adding the ‘2014 Envy Award’ to their trophy cabinet last night.
34 is AdFocus’ Specialist Agency in 2014.
34 has created an initiative to bring the supportive voices of family and loved ones to the sidelines of the iKhaya le Themba sports field.
Arcade Content’s Rob Smith was the brand film director behind the winning work in both Digital and Experiential at The Creative Circle Ad of the Month awards. Rob directed the One Rand Man Sanlam brand films, which came first in Digital and third in Experiential, as well as the brand film for the Johnnie Walker Meet Your Match campaign, which won the Experiential category. King James was behind both campaigns.
Sanlam’s rewards and lifestyle programme, Sanlam Reality, has just launched Reality Travel, a digital magazine that utilises enthralling content to drive engagement with its members. Published by specialist content marketers, Narrative, the digital magazine contains a combination of alluring imagery, compelling travel ideas and useful information that inspires members to take up their travel benefits.
Just one month following the much-talked-about acquisition and subsequent merger, digital powerhouse Publicis Machine has added two of the country’s top digital minds to bolster its already formidable team.
Chris Midgley, Strategist with Blast Brand Catalysts, considers the characteristics that make a great client service person and what traits should be considered when hiring.
These five brands are growing at an astonishing rate and featured in The Sunday Times FastTrack 100, a listing of the UK’s top-performing private companies and entrepreneurs. Strategic marketing consultancy, Added Value, takes a quick look at why and what they are doing right from a cultural perspective, proving that being culturally relevant is key to future growth.
The attributes needed to succeed in marketing are changing fast; tomorrow’s talent will be polymaths, mastering a radically new skill set, argues Added Value’s Bart Michels.
by Added Value Australia’s Innovation Specialist, Dennis Wong. It’s no secret that it’s a tough market out there and things are not getting any easier. The burning question that marketers need to address is ‘How do you grow in a post growth era?’
MINT — Mexico, Indonesia, Nigeria and Turkey — is the theme of ‘Added Value Edits’, a monthly newsletter on strategic marketing thinking that works and disruptive innovation compiled from input provided by Added Value’s offices around the world.
To continue what has been a busy and exciting year for Sunu working on large scale productions for the Castle Boucher Rhino legacy, Discovery Insure, SA Tourism, Black Label, and Vodacom, Sunu recently directed the new commercial for Vodacom through Ireland/Davenport.
Campworld tasked 34 with a brief to show consumers what modern day caravanning is all about, and in doing so, change these some awkward perceptions.
Engen recently launched a retail TV commercial that promises to put ‘the good’ in South Africa’s morning.
The Peninsula School Feeding Association (PSFA) and FCB South Africa’s digital agency, Hellocomputer, have teamed up to introduce a new media platform to SA that will encourage social media users to help feed hungry school children. The platform, called Social Feed, literally turns media budgets into healthy plates of food.