Company News Feed

New Mobile DSP announces exclusive Strike Ad Partnership.

New kid on the mobile block MaxAxion launched this year at the Mobile World Congress in Barcelona with an offering allowing advertisers access to mobile traffic throughout Africa in the form of display, SMS and USSD inventory.


Coca-Cola creates rainbows to celebrate 20 years of our #RainbowNation

In April 1994, Archbishop Desmond Tutu coined the phrase ‘Rainbow Nation’ 20 years ago when South Africa experienced its first democratic election. During the month of April 2014, in celebration of ‘Freedom Month’, Coca-Cola literally created rainbows to mark the 20th anniversary of South Africa’s democracy and the birth of the “Rainbow Nation”.


Y&R Climbs Creative League Ranking

After a successful awards season, Y&R South Africa is sitting proud in fourth place – up from eighth – on the Creative Circle Ranking for Individual Agencies for 2013.


FCB dominates Millward Brown Best Liked List for 2014

Hot on the heels of contributing to FCB South Africa emerging as the best performing agency group in the Creative Circle’s Ad of the Year 2013, FCB Johannesburg has notched up the most ads on Millward Brown’s Best Liked Ads 2013 list.


Two South African agencies featured in ‘The World’s Leading Independent Agencies 2014’

South African Independent agencies, The Jupiter Drawing Room (Africa) and the King James Group have been selected to appear in the 2014 edition of “The World’s Leading Independent Agencies”.


Internship Programme – Mobile Marketing Association Members

If you would like to take part in the MMASA Internship programme, please email Samantha van Putten noting your company name and description and the duties you would like the intern to perform.


How I Believe Mobile Could Have Saved FHM

By Nicolle Harding In the wake of household name magazine FHM closing down this week, it’s gotten me thinking…how is it that such a strong print publication has seen it’s demise over a short 6 year period.


FCB Creative Circle’s Best Performing at Ad of the Year

With three different agencies featuring at the Creative Circle’s Ad of the Year Awards 2013 last week (April 3), FCB South Africa has emerged as the best performing agency group.


Collaboration between Hellocomputer and FCB Johannesburg Electrifies the Labello Kiss

The collaborative duo that gave South Africa the world’s first tweeting honey badger, has again broken the mould with an electrifying activation for Labello, a Beiersdorf AG brand first launched in 1909.


SA’s first video for the 2014 FIFA World Cup Coca-Cola Sponsorship

Today, The Coca-Cola Company is launching ‘The World’s Cup’ – The 2014 FIFA World Cup Coca-Cola Sponsorship campaign. Here is the first video that FCB Johannesburg has shared with the world on behalf of South Africa. It is about a group of incredibly inspiring grandmothers in Tzaneen, South Africa that formed a soccer team to keep healthy and active.


Double Whammy For Danone And Y&R In ‘Best Liked Ads’

Two Danone TV commercials produced by Y&R South Africa have featured within the top 10 list of Millward Brown’s ‘Best Liked Ads from the fourth quarter of 2013’.


Cannes grows Joe’s young talent

Joe Public have it in the Cannes again as they swoop up first and third place in this year’s Young Lions competition. The brief challenged young creatives to produce a 60-second cinema commercial in 48 hours that would get South Africans from all walks of life, but particularly the youth, to the voting polls as well as support the Independent Electoral Commission’s election campaign, “I VOTE SA (IXSA)”.


Mobile Transaction Matrix

The mobile phone is now firmly entrenched as a part of the marketer’s toolkit — but the art of successful mobile marketing is still relatively young and rapidly evolving.


FCB Johannesburg dominates Millward Brown Best-Liked Ads List

FCB Johannesburg has dominated Millward Brown’s Best Liked Ads List for the final quarter of 2013 with three ads making it into the Top 10. FCB Johannesburg, which changed its name earlier this month from Draftfcb, took the Number 1, Number 2 and Number 8 slots while its sister agency, FCB Cape Town, was responsible for the ad in Number 10 position.


Artifact Advertising gets excited about shopping!

Artifact Advertising is proud to announce that they have acquired the Melrose Arch social media account.


Transnet Port Terminals docks its business at Y&R’s door

Y&R South Africa’s Durban agency has just been awarded a 12-month contract with Transnet Port Terminals. It’s the agency’s first state-owned enterprise account since it started operating in 2008.


New name, CI roll-out confirmed by Draftfcb South Africa

Draftfcb South Africa CEO, Brett Morris, has announced the roll-out strategy for rebranding the local agencies following the March 10 announcement that the global network and its agencies will be renamed FCB (Foote, Cone & Belding).


Growing from the inside out

Two new senior positions in the Media department continue to build a truly integrated solution to maximise growth for Joe Public’s clients. Suraya Pillay, with 20 years’ experience in the advertising industry, has recently been promoted to Media Director for Media Buying and Planning, whilst Jodi Calvert, with 25 years media experience, has been promoted to Channel Strategy Director.


2014 APEX Awards – Deadline Extensions Granted!

The Early Bird deadline for entry into the 2014 APEX awards has come and gone but ACA member agencies and their clients can still enter to showcase the achievement of the performance of their communications campaigns as deadline extensions have been granted.


Jobs site for people who don’t care about 9 to 5 relaunched

Jobsburn, part of the award-winning Burn Media publishing house, has recently rebranded so that it can help companies find digital-savvy employees who are entrepreneurial by nature.


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