Company News Feed
Effective Measure, leading digital audience data provider in the Middle East and Africa announces the expansion of its emPower product, which is now available in Africa!
Effective Measure (EM) is pleased to announce the launch of its reseller partnerships in Ghana, Kenya and Nigeria. Engineering the idea that brands which spend marketing dollars in digital media may have confidence in the information that is being provided to them by their agencies and media owners.
The Mortimer Harvey Group has geared itself for original content-creation with the launch of Gravitate – an innovative multi-video content-generation and production company that has all platforms covered, from broadcast to mobile.
Inspired by the success of the NIVEA Dolls initiative last year in Brazil, NIVEA Sun wanted to continue looking for other innovative ways to help parents protect their children from the harmful effects of the sun. And that’s exactly what its agency, FCB Africa, did. This time in Cape Town, South Africa.
Arcade Content’s Kyle Lewis has just completed his first campaign for Volkswagen and Ogilvy Cape Town, with two typically bold brand films perfectly matched to the Volkswagen Up’s positioning as “the bold car that takes you places.”
Last week, a student told me that his parents were very disappointed that he had chosen to go into advertising “because being creative is not a profession”.
Advice on what to do and what to avoid when marketing to the youth in South Africa.
TEDxTableMountain in partnership with Carat South Africa are inviting you to their next highly anticipated event!
We are happy to announce that we can finally unveil the next TEDxTableMountain event coming up next Wednesday, the 25th of May!
+27 Advertising Races onto Screens with a Humorous Parody of South Africans’ Love for Their Cars
Commercials for two of Y&R South Africa’s clients, Sunfoil and Danone, cracked the Top 10 listing of the recently announced Millward Brown Q3 and Q4 2015 Best Liked Ads list.
Stand a chance to win a seat at the Dentsu Aegis Network SSA, DigiTalk in Nairobi Kenya on 19 May 2016, where we will discuss how Tech will revolutionise Kenya.
Dentsu Aegis Network SSA will be hosting an exclusive DigiTalk in Nairobi Kenya on 19 May 2016, touching on topics such as the internet of things, data, programmatic, digital disruption, with a panel discussion on Winning in the Digital Economy.
More and more brands are getting into content marketing and those that are already onto it are doing more and spending more. Digital opens the door, says Neal Farrell, Narrative’s CEO, but quality and relevance are key.
Following a pitch process, SAB has appointed Promise Digital to manage the Castle Lite Lime brand’s digital account.
After a multi-agency pitch process, Promise has been appointed as the integrated agency of record for functional food company, FUTURELIFE.
Mortimer Harvey announced today their acquisition of Action Ambro’s, one of the industry’s most-awarded and reputable direct marketing agencies.
Arcade Content’s Kyle Lewis continues his run of hit music videos with War Ready for hip hop star, Cassper Nyovest.
The IAB SA’s latest online poll has revealed fascinating insights about the impact of becoming a parent on the lifestyle and consumption habits of South Africa’s online consumers.
The EM Speed Networking event has generated much positive feedback from agencies and publishers alike. Read more about our latest events here.
With over 20 years of experience in the advertising space, Joseph Pilate Ngwenya has valuable insights and exciting ideas for the Sharenet business. He shares his views with us in this month’s Featured Publisher profile.