Company News Feed
Just imagine: your life-long dream has finally come true and you’re on your way to the 2017 Cannes Advertising Festival. Besides indulging in the best creative work from around the world, you may even rub shoulders with top advertising hob-nobs. For mahala!
Black Tax is a term that is not fully understood by business and marketers. Once understood, it presents some real opportunities for products and services to innovate to better serve those ‘black taxed’ individuals.
Wimpy, the 49-year-old fast-service restaurant in the Famous Brands stable, has created a new category of burger with the launch of the SLAM Burger, a 150g pure coarsely-ground beef meatball slammed onto the sizzling grill and then shaped by the unique SLAM press just long enough to lock in the succulent juices and flavour.
Engage Joe Public has been named as one of only four finalists in the EMEA SABRE Awards in the New PR Consultancies of the Year category.
RADAR has created a series of breath-taking installations that have been popping up in shopping malls across the country this past month. The installations, created for Nedgroup Investments, bring to life the concept of the number zero, as a way of showing the benefits of tax-free savings.
We are delighted to announce that Bruce Burgess will be taking over as the leader for Posterscope in Sub Saharan Africa.
Musgrave Gin approached 34 and asked for out of the box ideas.
Our experience suggests that there are feminine needs and masculine needs and most people have a mix of both.
When you’ve simply been doing the same job at the same place for much too long, it becomes harder to move, especially if you’ve become part of the proverbial furniture. The print campaign was done for our client PNET — a job portal that offers close to 20 000 job positions on their site.
In today’s digital world, social media networks are a vital networking tool for any budding entrepreneur.
Arcade Content’s Kyle Lewis directed the Creativity Unites call for entries promo for the Loeries, which will bring the advertising industry from Africa and the Middle East together in Durban, South Africa this August.
Toyota South Africa launched a new generation of the Toyota Fortuner earlier this month (April), with an integrated campaign from long-standing marketing partner FCB Joburg.
Meet the latest additions to the Mortimer Harvey family.
Engage Joe Public, Joe Public United’s specialist Public Relations & Communications agency for the group, has steadily been converting and retaining business as they enter their third year of growth. In the first quarter of 2016 alone, the specialist agency has landed no less than five diverse, new accounts.
The Association for Communication and Advertising (ACA), in conjunction with its very own Birthplace of Brilliant, the AAA School of Advertising (AAA), welcomes the entry of 159 new graduates to the profession.
M&C Saatchi Abel has conceptualised and executed a campaign to assist The Red Cross War Memorial’s Children’s Hospital raise funds for an expansion and upgrade.
The 2015/2016 Sunfoil English Test Cricket Series, which comprised four Five-Day Test Series matches, concluded at SuperSport Park in Pretoria earlier this year. For the team from Y&R SA’s Durban office, who executed the stadium activations on behalf of their client, Sunfoil cooking oil, it was a project that highlighted the unique nature of Activation as a marketing discipline within the sport and cricketing space.
Advertising agency all-star Phillip Britz has been appointed as the client service director for full service specialist agency Demographica.
Egg Films and its sister company Arcade Content both featured prominently at last week’s Creative Circle Ad of the Year Awards, with Dani Hynes working on the Digital Ad of the Year; Rob Smith and Jason Fialkov being part of the campaigns that came second and third respectively in Integrated; and Terence Neale having three finalists in the Film category.
Having a web and social media presence is one thing. Syncing and integrating them to reach your customers is another thing altogether. So how do you go about maximising your social media awareness and impact? Here are a few tried-and-tested tips to get you started.