Company News Feed

5 New Year’s resolutions every content marketer should make

Happy 2016! To a new year and a fresh start. While we’re making personal resolutions on diets, habits and goals for the year, it’s opportune to make some on content marketing.

The 2016 APEX awards is now open for entries

The Association for Communication and Advertising (ACA) announced today that the 2016 APEX awards season is officially open. The ACA is the official, representative body for the Communications and Advertising profession in South Africa that hosts the annual APEX awards.

Sweat the small stuff!

“Don’t sweat the small stuff”. “Focus on the bigger picture and the small things will take care of themselves”. These are two pieces of advice you can forget. They are simply two lies people tell themselves as a means of doing less.

Nkanyezi Masango makes the Art Director’s cut

It was recently announced that Nkanyezi Masango, Creative Director at Y&R SA’s Cape Town office, has been selected as the only South African judge on the Advertising jury at the Art Director’s Club (ADC) 95th Annual Awards.

Dr Krishna Govender appointed as director of academia at the AAA School of Advertising

Dr Krishna Govender has been appointed the new Director of Academia at the AAA School of Advertising.

A different approach to business

It’s odd. It’s almost as if the traditional agency model was build around creating the most frustrating client experience possible.

HospiceWits Tree of Light Ceremony

HospiceWits will host its annual Tree of Light tree-lighting ceremony on Sunday, 13 December at the Joburg Zoo, starting at 17:00 and continuing until 20:00.

Hitting a wall

Away From Keyboard seems counter-intuitive when there’s work to be put down, but the physical world is your ally here.

Vizeum SSA wins Arla Foods media advertising business

Vizeum has been appointed by Arla Foods, the world’s fifth-largest milk manufacturer, as its media agency of record, following a keenly contested pitch.

Mastering the power of premium brands for growth

Simply put: premium is powerful. Not only do consumers aspire and strive to buy premium brands, their inherent profitability means businesses long to create and manage.

One Rand Family wins four Gold Midas Awards

Sanlam One Rand Family has won four Golds at The Midas Awards in New York, the only awards show to recognise excellence in financial marketing and advertising on a global scale.

Debonairs Pizza spoils South Africans with On the Double Feast

Based on the insight that many South Africans travel home to visit their families during the end-of-year festive season, Debonairs Pizza briefed FCB Joburg to conceptualise a campaign that would appeal and encourage consumption during this period.

Vizeum SA crowned Media Agency of the year

On the back of a brilliant year, Vizeum South Africa took the top accolade in their category, winning the Media Agency of the year award at the annual Adfocus Awards for the first time.

Stijn Smolders takes up the helm as CEO of Sprout

Stijn Smolders was recently appointed as CEO of Sprout Performance Partners, South Africa’s leading digital media performance company. The Cape Town based company was founded in 2013, and is as an offshoot from customer engagement agency, iKineo.

Four-year journey culminates in the Annual Adfocus Medium Agency of the Year accolade

“This is a win for all of us as a collective, and a culmination of our creative and business efforts over the last years, plus a focused development of a great environment to work in,” commented Graham Lang, chief creative officer of Y&R South Africa and Africa, following last week’s The Annual AdFocus Awards ceremony.

The dawn of the purposeful agency

As 2015 draws to a close, the industry is cataloguing the state of its business affairs in terms of new business acquisitions, sales, staff turnover, revenues, BEE ratings and creative rankings.

King James Group named Large Agency of the Year at Annual AdFocus Awards

Ending off what has undoubtedly been a year of spectacular successes for the agency, King James Group was crowned Large Agency of the Year at the Annual AdFocus Awards held in Johannesburg on Wednesday night.

Aygo back on screen with new TVC from FCB Joburg

Toyota Aygo, launched in 2011 to appeal to the younger, first-time buyer living in a household with monthly income exceeding R30 000, is back on the screen with a new TVC from FCB Joburg.

Cybercrime — protect yourself

Security software, processes and systems are not enough to beat cybercriminals.

Our youth are marching to the beat of a new drum

One of the most passionate discussions during my AAA lectures is whether today’s teenagers, students and first-jobbers have a cause. The consensus, up until about a month ago, was that they have no cause.

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