Don’t let the man flu get you

Posted: June 4, 2015

Ignite Joe Public’s recent TVC for client Iliadin takes a humorous approach to facing the winter blues this chilly Screen Shot 2015-06-03 at 3.44.48 PMseason. Ilaidin’s nasal spray will not only unblock your nose, but it will also reduce a cold up to two days sooner.

To really bring this offering to life, the communication agency tapped into that deadliest of conditions that everyone has suffered from – directly or indirectly – at some point; man flu.

The commercial depicts a man suffering his debilitating symptoms, and his poor wife who patiently deals with them until enough is enough. Only iliadin has the power to end both of their suffering.