Full-service South African marketing agency, Hero has announced the launch of its new company, Hero Plugins. The business takes it place alongside Hero Films, launched in 2014, in a suite of independent companies with Hero as the majority shareholder. With a digital team with an 18 year track record of impressive credentials and diverse, quality work, Hero Plugins was the logical next step for an agency that has been expanding surely and steadily over the past years.
“We have been not only designing, but building unique WordPress websites and mobile apps for our clients for years,” comments Gideon Nieuwoudt, Hero’s Head of Digital Design and UX, “Because we customize every website to meet each client’s individual’s requirements, and because we have the deep skills in-house, we are really experienced at conceptualizing and creating quality, high performance WordPress plugins. It makes good sense for us to take these fantastic plugins to the international market. Even though the market is highly competitive, Hero Plugins will stand out because of the magic of their designs and their superb functionality. ”
Hero Plugins, has launched with two key plugins. HeroMaps is a free, fully responsive plugin that makes it simple and easy to incorporate Google maps on a WordPress website. It has extensive configuration options; a simple drop and drag interface and offers on-going marker support for the user.
HeroMenu is the new business’s flagship offering. This fully responsive ‘Mega Menu’ plugin for WordPress sites enables professionals and amateurs alike to quickly and intuitively create slick and professional menus. The capability of HeroMenu ranges from the simplest menu with dropdowns to the most complex ‘Mega Menu’ with rich features. The plugin has been tested and vetted, approved for sale and price ranked by Envato Market’s CodeCanyon.
Nieuwoudt explains: “The exposure on CodeCanyon is just so much greater than anything we could do to make HeroMenu available internationally. It’s the ‘go to’ place for millions of global users looking for codes, themes, music clips and anything else they want to add to their websites. In a very busy marketplace, HeroMenu has notched up almost 120 sales in its first month, which is a fantastic start.”
With the benefits of being finely honed by Hero’s skilled digital developers over a number of years, HeroMenu has the advantage of going to market as a tried and tested professional solution. “It also happens to be absolutely funky and beautifully functional,” adds Nieuwoudt. Now that Hero Plugins has hit its mark, the business plans to release three to four plugins per year.