Ernst Swart has been appointed communications and publicity manager for the Pendoring Advertising Awards.
A qualified copywriter (he graduated from the AAA School of Advertising in 2005) who started off his career at consumer magazines such as INSIG and TVPlus, he has made his mark in both advertising and media. He’s currently also publicity manager of the popular TV series Binneland on kykNET, and in the past two years has undertaken various other projects for the growing Afrikaans channel on DStv.
Swart will be replacing Wilma de Bruin who joined the Pendoring Awards as publicist at their inception in 1994, a role she filled intermittently for 14 years.
Pendoring general manager, Franette Klerck, says: “De Bruin’s departure leaves a huge void. She will be sorely missed, but at the same time we wish her all the best for the future. After serving the advertising and media industries for many years, she deserves the opportunity to enjoy more time with her family.”
Contact details for Ernst Swart:
Mobile: +27 82 381 9646
Tel: 082 443 7010
Tel: 011 713 9781; 084 660 4016
Fax: 086 543 5558
Media & publicity
Wilma de Bruin
Tel: 082 551 5821
Tel: 011 869 6214; 082 777 3821
Pendoring is an important showcase to the world, says Tim du Plessis, executive editor of Afrikaans newspapers at Media24
The Pendoring Advertising Awards, established in 1994 by all the leading Afrikaans media role players, focuses on promoting and rewarding outstanding Afrikaans advertising.
As such, Pendoring has grown into a prestigious event on the advertising calendar since its inception, with considerable cash prizes for category winners, bursaries for students and a study tour abroad for the Prestige Award winner. But Pendoring is also proudly part of the bigger South African picture and recognises and rewards advertising excellence in the Truly South African category that best embodies truly South African pride across all 11 official languages.