Your Future Is Not Mine, a global adidas Originals short film directed by Egg Films’ Terence Neale, won a Gold Film Craft for Original Music at Cannes Lions, thanks to vocalist Daisy Hamel-Buffa and Squeak E Clean Productions.
Your Future Is Not Mine won the only Gold in the Original Music category, while Terence was the only South African director whose work was awarded in the Craft categories.
This follows Your Future Is Not Mine’s double-win at The Association of Independent Commercials Producers (AICP) Awards, where it again took home Best Original Music, as well as the prize for Best Agency Art Direction for Johannes Leonardo.
Terence directed the short through RSA Films, who represent him in the UK and USA. Terence and his producers Dagny Warmerdam and Rozanne Rocha-Gray weren’t the only South Africans involved though; Johannes Leonardo’s chief creative officer Jan Jacobs and creative directors Wesley Phelan and Matthew Edwards all hail from Mzansi.
The campaign, which has over 6m views on YouTube, challenges the dominant perception of the future being dystopian by inspiring a new generation to rather create their own.
Egg Films is also celebrating Slim’s win at The Creative Circle Awards for April. One, Slim’s 1Life spot for House of Brave, was named Ad of the Month, while The Safe Side of 1 Star, his TBWA\Hunt\Lascaris campaign for Road Lodge, came third.
Sunu also placed second in March for his Castle Lager Coming Home campaign for Ogilvy.
About Egg Films
The most awarded South African production company at The 2015 Loerie Awards, Egg Films represents directors Brent Harris, Dani Hynes, Jason Fialkov, Slim, Sunu and Terence Neale. We do tv ads, music videos, short films and other things too. For more information, visit www.eggfilms.tv.
168 buitengracht street,
cape town, 8001, south africa
tel: +27 (0)21 426 0728
3rd floor, design district,
cnr keyes & tyrwhitt ave
rosebank, 2196, south africa
tel: +27 (0)861 eggfilms / 344 3456 (sa callers)
tel: +27 (0) 11 447 2111 (overseas callers)
ABOUT EGG FILMS
Egg Films started in 1998 as a two man operation based in Cape Town. Through a philosophy of creating innovative and conceptually-driven work, the South African production company built a reputation for producing award-winning commercials.
Egg rapidly established itself as a leading production company in South Africa, picking up a slew of local and international accolades along the way. Egg is a regular inclusion in the Gunn Report’s ‘Most Awarded Production Companies of the World’ feature.
With offices in Johannesburg and Cape Town, Egg represents a strong roster of local and foreign-based directors. Egg has expanded beyond advertising, exploring documentaries and music videos, as well as developing feature films.
Today, Egg has cemented a reputation for outstanding work, with a hands-on service department that extends Egg’s core principles of innovative, creative work to a wide range of visiting international production companies, shooting in Southern Africa and the Indian Ocean Islands.
:: Winning South Africa’s first ever Grand LIA at the London International Awards 2010 for Topsy Selinah
:: Three inclusions in the annual Gunn Report’s ‘Most Awarded Production Companies of the World’ feature
:: Gold Lion at Cannes
:: Gold Andy Award
:: Gold, Silver and three Bronzes at the Clio Awards
:: Two Golds at the New York Festival
:: Six Grand Prixs, 37 Gold and many Silver and Bronzes at the south african Loerie Awards
:: Being the most awarded production company at the Loerie Awards in South Africa for 2013
:: Winning Creative Circle Ad of the Year 2013
If you’re feeling nostalgic, check out our favorite work from the Noughties here.