Posted: May 26, 2016
Arcade Content’s Kyle Lewis has just completed his first campaign for Volkswagen and Ogilvy Cape Town, with two typically bold brand films perfectly matched to the Volkswagen Up’s positioning as “the bold car that takes you places.”
Posted: May 13, 2016
Arcade Content's Kyle Lewis continues his run of hit music videos with War Ready for hip hop star, Cassper Nyovest.
Posted: April 26, 2016
Arcade Content’s Kyle Lewis directed the Creativity Unites call for entries promo for the Loeries, which will bring the advertising industry from Africa and the Middle East together in Durban, South Africa this August.
Posted: March 15, 2016
Arcade Content director Lebogang Rasethaba recently directed two short documentaries for Operation Smile as part of Y&R South Africa’s gutsy live cross-platform idea #Operation45.
Posted: March 7, 2016
Arcade Content’s Rob Smith won two video Bronzes at the 2016 Bookmarks, South Africa’s premier digital awards.
Posted: February 24, 2016
Arcade Content’s Kyle Lewis directed Exodus, a nine-minute short film showcasing five tracks from South African rapper Riky Rick’s gold-selling debut album, Family Values.
Posted: February 17, 2016
Arcade Content directors have five nominations in the Branded Content and Online Video Production categories at the 2016 Bookmarks, South Africa’s premier digital awards.
Posted: December 3, 2015
Sanlam One Rand Family has won four Golds at The Midas Awards in New York, the only awards show to recognise excellence in financial marketing and advertising on a global scale.
Posted: November 17, 2015
Sanlam One Rand Man, directed by Arcade director Rob Smith for King James, won the Black Spear for Most Effective Use of Content at the Assegai Awards.
Posted: November 5, 2015
Creative Circle has named Sanlam One Rand Family Integrated Ad of the Month for May-July 2015. Arcade's Rob Smith directed One Rand Family for King James.
Posted: October 13, 2015
Arcade Content’s Kyle Lewis directed 'FUSEG', the new Riky Rick x Cassper Nyovest x Anatii music video.
Posted: September 30, 2015
Arcade Content’s Lebogang Rasethaba directed In the Castle of My Skin, a new music video for award-winning UK jazz band Sons of Kemet.
Posted: August 11, 2015
Arcade Content’s Lebogang Rasethaba directed Ziyabanda, a brand film about the first track made at -2.5°C, for Castle Lite, the only beer lagered at -2.5°C.
Posted: June 29, 2015
'One Rand Man,' directed by Arcade Content’s Rob Smith, won a Bronze in the Branded Content category at Cannes Lions this weekend
Posted: June 19, 2015
Arcade Content’s Kyle Lewis directed 'Africa Is Absolut', Absolut Vodka’s promo for the MTV Africa Music Video Awards, taking place in Durban in July 2015.
Posted: June 1, 2015
Future Sound of Mzansi is being streamed over three episodes on Thump, VICE’s electronic music and culture channel.
Posted: April 14, 2015
Arcade Content’s Lebogang Rasethaba has found his rhythm with two brand films about South African dance culture.
Posted: March 19, 2015
Arcade Content’s Lebogang Rasethaba co-directed A New Belief: The People’s Race with German Stephan Wever. The inspiring short film celebrates the Nike Soweto Marathon, which returned last November after skipping a year in 2013 for the first time since it began in 1992.
Posted: March 13, 2015
After winning Best Music Video at last year’s South African Music Awards (SAMAs), Arcade Content’s Kyle Lewis is again one of the five nominees for this year’s prize. He’s up for In Defence of My Art, Tumi’s music video featuring Reason and Ziyon.
Posted: February 23, 2015
Arcade Content’s Rob Smith won the only Gold for Branded Content at last week’s Bookmarks, South Africa’s premier digital awards.
Posted: February 3, 2015
Arcade Content and Egg Films’ directors have five nominations in the Branded Content and Online Video, Audio and Music categories at the 2015 Bookmarks.
Posted: December 8, 2014
King James' One Rand Man campaign for Sanlam won a whopping five Golds and a Silver at The Midas Awards in New York. Arcade Content's Rob Smith, who directed the One Rand Man brand film for King James, congratulates everyone involved.
Posted: November 26, 2014
Arcade Content's Rob Smith was the brand film director behind the winning work in both Digital and Experiential at The Creative Circle Ad of the Month awards. Rob directed the One Rand Man Sanlam brand films, which came first in Digital and third in Experiential, as well as the brand film for the Johnnie Walker Meet Your Match campaign, which won the Experiential category. King James was behind both campaigns.
