Company News Feed

RAK – Valentine’s Day

Love is in the air in Cape Town – a Valentine’s Day RAK:

Deeb Takes On Full Creative Responsibilities At Draftfcb Johannesburg

Brett Morris’s move into the Chief Executive Officer chair at Draftfcb South Africa has resulted in Executive Creative Director, Jonathan Deeb, taking full creative responsibility at the group’s Johannesburg agency.

Number 1 Tinned Food Brand Even More Monate

South Africa’s enduring number 1 tinned food brand and its favourite brand in 2012*, KOO, has launched a trans-media campaign that refreshes and modernises its appeal while still communicating the vast range of old favourites and innovative newcomers in its stable.

Introducing InMobi Native Ads and Why it is so Cool

It’s hard to miss the recent media buzz about NYT debuting native ads. While the public outcry has started to die down slowly, mobile advertising and native ads are clearly here to stay.

InMobi Launches Native Ads Platform

Native ads running on a sample messaging app Singapore, January 30, 2014 – InMobi, the world’s largest independent mobile advertising network, today announced the launch of its Native Ads platform that allows app developers and mobile publishers to deliver an engaging, in-context, native ad experience to their end users, with minimal development effort.

2014 APEX awards — the jury is out!

The APEX awards goes beyond celebrating communications campaigns that deliver results, it celebrates the ability of the profession to deliver results and drive business success.

The Jupiter Drawing Room (Cape Town) creates video for Lucky Pet

PRESS RELEASE: The Jupiter Drawing Room (Cape Town) was approached with a pretty open brief from Lucky Pet – simply to raise awareness of the Lucky Pet cat food. If there’s one thing cats love more than anything else, it’s the tasty goodness of real fish, which is where the campaign line, “It’s fish they’re after”, came from.

Y&R SA Bolsters Media Offering With Appointment Of Renowned Media Strategist

Y&R South Africa recently appointed the well-respected and seasoned Media Strategist Cristina Viegas, who will be spearheading the media offering in 2014.

Hellocomputer To Drive WesBank

Hot on the heels of landing the chocolate and biscuit portfolios in the Mondelez (formerly Kraft) stable, Hellocomputer has been appointed by WesBank, South Africa’s leading provider of vehicle and asset finance, as its lead agency.

The Jupiter Drawing Room (Cape Town) celebrates 20 years and new appointments

This month The Jupiter Drawing Room (Cape Town) celebrates 20 years in the business. After having opened its doors in 1994 with three founding members and just one client, it has grown over the years to be recognised and celebrated as one of South Africa’s’ most celebrated and awarded agencies.

Y&R SA Represented On Two Prestigious International Award Juries In 2014

As the awards entry season kicks off, Y&R South Africa’s Johannesburg office is proud to announce the appointment of two senior Creatives to international award juries in 2014.

At home in Africa

A fast-paced chase through the rugged terrain of an African desert puts the Toyota Land Cruiser range through its paces in a new television commercial created by Draftfcb Johannesburg.

Call for participation in SA Digital Media Benchmarking Study – DIGIDEX

The launch of the DigiDex SA study was announced by the DMMA, MMA and Digital Warrior today. On the 1st of February 2014 the data collection of DigiDex SA will commence, and the industry bodies call upon clients and agencies alike to participate. The objective of the study is to establish and create South African […]

Sweet Success For Hellocomputer

Hellocomputer has been awarded the chocolate and biscuit portfolios in the Mondelez (formerly Kraft) stable.

Advertising agency, Weathermen & Co. launches in Namibia

New agency a joint venture between Ohlthaver & List (O&L) Group of Companies and The Jupiter Drawing Room (Cape Town).

The Jupiter Drawing Room (Cape Town) Awarded SASKO account

The Jupiter Drawing Room (Cape Town) has been brought on board by Pioneer Foods to work on their SASKO bread and flour brand.

Mobile review of MMA AMPS 2012AB released

In the fifth annual release of the MMA’s Mobile Review of AMPS 2012AB, some startling statistics are confirming that “nothing will get a marketer closer to their consumers, than mobile – especially in South Africa” – says Raymond Buckle, CEO of SilverstoneCIS and outgoing Chairman of the Mobile Marketing Association’s South African Council.

The mass market engages with mobile

With 128% mobile penetration in South Africa, there are more active SIM cards than there are people in this country. Which begs the question – just what are we using our phones for?

DMMA includes mobile and media planners in the conversation

Two non-executive board members have joined the Digital Media and Marketing Association (DMMA), representing key players in the market – media planners and mobile – with the purpose of strengthening ties with these important stakeholders.

2014: The year of the POPI

The Protection of Personal Information Act was signed into law in November 2013 and 2014 should see some frantic activity as marketers review their privacy policies and rewrite their standard operating procedures for processing customers’ personal information.

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