Company News Feed

The mother of all parties is waiting!

It’s time again for the party of the year – the glittering event of the Pendoring Advertising Awards at Vodacom World in Midrand on Friday, 30 October. And with Pendoring celebrating its 20th anniversary this year, the gala event promises to be the mother of all parties!

King James makes a Beaconnection with latest campaign for Beacon Chocolate

To launch the new Beacon Chocolate “Make a Beaconnection” campaign, King James created a beautiful, simple television commercial that demonstrates how a piece of chocolate can bring people together and help them connect.

FCB South Africa ‘Top Brand Agency of the Year’ for 3rd time in 4 years

FCB South Africa was awarded the ‘Robyn Putter Top Brand Agency of the Year Award’ for the 3rd time in 4 years this week (Tuesday August 25) at the Sunday Times Top Brands Survey 2014 awards ceremony.

Joe Public celebrates a year of growing creativity at the 2015 Loerie Awards

This year’s Loerie Awards show saw Joe Public being recognised with 15 Loeries in total, including 1 Gold, 8 Silver and 6 Bronze awards. The agency again showed its breadth, being awarded across multiple categories, including Direct Mail, Live Activations, Print, Radio and Television and Integrated Campaigns.

Carat & Isobar SA win two Loerie Awards

We are proud to announce that Carat and Isobar South Africa, together with BBDO Africa and Abbott Mead Vickers BBDO, won a silver and bronze award at the prestigious Loerie Awards.

Media24’s loyal Afrikaans audience remains a priority

In a fast-changing world that makes constant demands on audiences, it’s important to give loyal Afrikaans audiences great content in their mother tongue. Media24 is the custodian of the strongest and most established Afrikaans media brands and has 100 years’ experience in providing excellent content to the Afrikaans market. “We know who our audience is, […]

Debonairs Pizza tickles SA’s funny bone with new TVC

Debonairs Pizza, South Africa’s leading quick service restaurant in the pizza sector, is tickling the country’s funny bone with its new TVC for its Sausage & Bacon/Macon Feast promotion.

John Brown blends a beautiful YouTube wine series for Pick n Pay

John Brown is proud to announce the release of the Pick n Pay Glass Act YouTube series. The 12-episode video series, presented by Sibongile Mafu, aims to enlighten, entertain and convert entry-level wine drinkers with a fun, light-hearted approach to wine.

Richelieu’s new TVC a European epic

Richelieu’s new television commercial from FCB Cape Town is an epic game of cat-and-mouse filmed across Europe.

King James Group SA’s top agency in integration at the Loerie Awards

The King James Group had plenty to celebrate at the 2015 Loerie Awards in Durban this past weekend.

Egg & Arcade big winners at The Loerie Awards

Egg Films and its sister company Arcade were among the big winners at last night’s Loerie Awards, with their directors picking up two Golds, three Silvers, five Craft Certificates and two Bronzes across the TV & Cinema and Branded Content categories alone.

Why your brand needs purpose

Brands that stay in fashion have one thing in common: A clear and powerful purpose which consistently allows them to present themselves in authentic and unique ways that keeps their brands wanted and chosen.

FCB South Africa notches up another successful Loerie Awards

Two Golds, five Silvers, eight Bronzes and two Craft Certificates: the FCB South Africa group and its agencies have notched up another successful Loerie Awards.

Lowe Cape Town wins gold for Jenna #GETMETO21 campaign

Lowe Cape Town won gold in the PR & Communications category for The Organ Donor Foundation #Getmeto21 Campaign at the Loerie awards.

Joint statement issued by the ACA and AdReview

Regarding the matter of the AdReview awards, which has received a lot of press over the past week, a joint ACA/AdReview statement has been issued (see attached).

AAA School of Advertising boasts 40 finalists in Loeries student categories

The ACA congratulates the AAA School on retaining the impressive achievement of being the institution with the highest number of finalists at the annual Loerie awards.

Lebogang Rasethaba’s sub-zero Castle Lite brand film

Arcade Content’s Lebogang Rasethaba directed Ziyabanda, a brand film about the first track made at -2.5°C, for Castle Lite, the only beer lagered at -2.5°C.

Women — what marketers should know

According to Nielsen/Net Ratings, the worldwide consumer spending power of women is $20 trillion, and in the United States, their annual spend is over half of the US GDP ($7 trillion). Want to know more about what they’re spending on, what trends are influencing them and why Pinterest matters. Strategic marketing consultancy, Added Value, has put together this read for you.

Surfshack tells stories of triumph through eyes of vulnerable children

A striking series of ads for the non-profit organisation, Surfshack Surf Outreach, offers an arresting look into the stories of vulnerable children in the Cape Flats – and how surfing gave them hope.

Loyalty begets loyalty

If there is one company that understands the value of speaking to its customers in their mother tongue, it’s Toyota.

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