The Jupiter Drawing Room (Cape Town) has been brought on board by Pioneer Foods to work on their SASKO bread and flour brand.
The work was awarded after a creative pitch, with Jupiter presenting an integrated plan including a strategic way forward and creative direction. Along with this, Jupiter will also handle all production for all above and below the line work for the client.
Jupiter’s focus will be on supporting SASKO, one of Pioneer’s power brands, and driving it’s continued growth and market share. The agency is launching a national campaign, with the objective of securing SASKO’s place as South Africa’s favourite bread brand.
The Jupiter Drawing Room (Cape Town)
Black River Park
Phone: 021 442 7000
New business enquiries: Claire Cobbledick: email@example.com
Employment opportunities: Human Resources: firstname.lastname@example.org
Working with Jupiter CT, Protea Hotel Fire & Ice! Cape Town undergoes renovations with an interactive edge
The Jupiter Drawing Room (Cape Town) opened its doors in 1994 with a staff complement of five and a vision to form a business that was known for its creativity and remarkable work. Today the agency that has grown to be the second largest in Cape Town and awarded globally and locally for its creativity.
The agency offers a truly integrated approach. Along with above-the-line creative and execution, the business includes a globally awarded design team; in-house strategy and consumer insights; channel planning; and a burgeoning PR offering. Digital is integrated throughout.
Over the years the agency has built up an impressive body of work and awards success. In 2010 The Jupiter Drawing Room was named joint Agency of the Decade and in 2011 Jupiter (Cape Town) was named Cape Agency of the Year and Design Agency of the Year by AdReview.
The agency name comes from an obscure Guy de Maupassant short story. In a country house in Normandy, France, Madame Tellier and her young ladies ‘entertained’ the local tradesmen downstairs. The local dignitaries however, had a special room set aside for them on the first floor: The Jupiter Drawing Room.
When the agency was founded its philosophy was enshrined in the expression Rem tene, verba sequentur. (Grasp the subject and the words will follow).